The Brand Storytelling Handbook

The definitive handbook for shaping brand stories that stick, spread, and succeed — and give your business an enduring edge.

The Brand Storytelling Handbook

Dive into the stories behind the world’s most influential brands and learn how to craft your own narrative using Creative Supply’s renowned Brand Story Canvas.

Exploring the origins, science, and applications of storytelling, this handbook is a must-read for executives, entrepreneurs, and brand leaders seeking the tools to create impactful, memorable brand stories.

This practical guide is also taught at Europe’s leading business schools, including ESSEC, EPFL, and EHL.

Key Highlights of the Brand Storytelling Handbook

  • Master the 7 essential elements of brand storytelling, successfully applied by Creative Supply across 100+ global brands
  • Learn storytelling techniques directly from Creative Supply’s real-life branding projects and client successes
  • Take an in-depth look at the narratives of some of the world’s most iconic brands
  • Gain actionable expert tips and strategic advice drawn from Creative Supply’s extensive experience working with diverse industries.

The Brand Storytelling Handbook

Unlock the transformative power of storytelling
7 essential elements to expertly structure your narrative
4 storytelling use cases designed for every stage of business growth
Insights from 30+ brands, from Hermès to Airbnb
The Brand Storytelling Handbook

Discover the Brand Storytelling Handbook from Creative Supply to build a powerful brand story that stirs emotions and makes your story impossible to ignore — whether you lead a global enterprise or a growing start-up.

The Brand Storytelling Handbook

The definitive handbook for shaping brand stories that stick, spread, and succeed — and give your business an enduring edge.

Dive into the stories behind the world’s most influential brands and learn how to craft your own narrative using Creative Supply’s renowned Brand Story Canvas.

Exploring the origins, science, and applications of storytelling, this handbook is a must-read for executives, entrepreneurs, and brand leaders seeking the tools to create impactful, memorable brand stories.

This practical guide is also taught at Europe’s leading business schools, including ESSEC, EPFL, and EHL.

Key Highlights of the Brand Storytelling Handbook

  • Master the 7 essential elements of brand storytelling, successfully applied by Creative Supply across 100+ global brands
  • Learn storytelling techniques directly from Creative Supply’s real-life branding projects and client successes
  • Take an in-depth look at the narratives of some of the world’s most iconic brands
  • Gain actionable expert tips and strategic advice drawn from Creative Supply’s extensive experience working with diverse industries.

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The Brand Storytelling Handbook

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Dive into the stories behind the world’s most influential brands and learn how to craft your own narrative using Creative Supply’s renowned Brand Story Canvas.

Exploring the origins, science, and applications of storytelling, this handbook is a must-read for executives, entrepreneurs, and brand leaders seeking the tools to create impactful, memorable brand stories.

This practical guide is also taught at Europe’s leading business schools, including ESSEC, EPFL, and EHL.

Key Highlights of the Brand Storytelling Handbook

  • Master the 7 essential elements of brand storytelling, successfully applied by Creative Supply across 100+ global brands
  • Learn storytelling techniques directly from Creative Supply’s real-life branding projects and client successes
  • Take an in-depth look at the narratives of some of the world’s most iconic brands
  • Gain actionable expert tips and strategic advice drawn from Creative Supply’s extensive experience working with diverse industries.

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