Institut International de Lancy

Rebranding of Geneva's top private school

Industry

Education

Location

Geneva/Switzerland

Services

Branding

Digital Design

Featured

Client’s mission

Enhance the perceived value of the Institut International de Lancy (IIL), a leading private school in Geneva.

Creative Supply challenge

Visualises IIL's multicultural environment, educational excellence and humanistic values.

Strategic direction

Position IIL as a forward-thinking institution that prepares students to become world citizens, encapsulated in the slogan "Education for Life".

Creative direction

A vibrant visual identity with a broad colour palette representing the IIL’s diverse community, complemented by warm and playful illustrations.

The highlight

The "Education for Life" campaign, presenting the school as a future-ready institution both in the city of Geneva and online, has elevated its public image and sparked new conversations with prospective families, helping IIL stand out in Geneva’s competitive education landscape.

Elaine Zameck

Head of Events & Partnerships at IIL

“Creative Supply has been able to highlight our unique pedagogical approach and our openness to the world. Creative Supply has been a constant and responsive partner. They have created an identity in which the entire IIL community recognises itself, and their creative talents have helped give substance to it and express our difference.”