Join us online to learn more about original and effective strategies to boost your B2B brand.
Running a B2B company in a post-COVID-19 era creates new challenges but also new opportunities. B2B companies are increasingly understanding the benefits of branding to increase their visibility, streamline their communication, and stand out amongst their competitors. But what does it mean to brand a B2B business? Where to start? And what are the traps to avoid? Join Youri Sawerschel, Founder and CEO of branding company Creative Supply, for this insight-packed webinar dedicated to the art and science of B2B branding.
Drawing upon Creative Supply experience working with organisations such as ABB, EPFL, SUN bioscience or Demaurex, this webinar will give you the insights, the mindset and the tools to turn your business into a winning B2B brand.
During this webinar, you will:
- Learn about the key trends and drivers impacting B2B businesses
- Discover a foolproof process to develop a successful B2B brand, from strategy to implementation
- Learn about the power of great brand design and how it can transform a B2B business
- Discover an exclusive case study about WYZO, the first sidebot in the world
- Get the chance to ask your questions about your business to Youri Sawerschel
17:00 Introduction to B2B Branding
17:05 Case Study: WYZO, the first sidebot in the world
17:35 Open discussion & questions
Who is it for?
- Company directors
- Marketing and Communication directors
- Head of Business Units
This online event will take place on zoom. Please download Zoom Client for Meetings before the event starts. Feel free to contact us for more information.
Youri Sawerschel is the Founder and CEO of Creative Supply, a branding company present in Zurich and Paris. Youri is a branding expert convinced of the power of creativity to transform business, organisations and people. With a background in design and management, he bridges the gap between the creative and the business world. He has worked on projects in nearly 15 countries for companies such as Kempinski Hotels, EPFL and UBS. Youri is also a visiting professor at ESSEC Business School in Paris, EHL in Lausanne, Geneva School of Business and Geneva Art and Design School.