The fight against climate change and the transition toward a more sustainable business model have become major concerns for companies. This guide, created with Swiss ecological transition specialist eqlosion, shows how companies can build on their environmental policies to boost brand visibility and generate greener growth.
Green commitments to better serve your branding
The Sustainable Branding Handbook is designed for organizations whose transition toward a responsible operating model is already in motion, as well as those initiating the process. Poles apart from “greenwashing”, our handbook explains how organizations can use branding to capitalize on concrete actions, multiply their effects, boost the visibility of their brands and generate greener growth.
With the help of our guide, you will be able to:
- Understand your brand’s positioning in terms of responsible branding and situate yourself in comparison to peers.
- Assess how your environmental actions affect your brand.
- Discover the 5 principles required for creating a “responsible brand.”
Youri Sawerschel, Founder Creative Supply
“In the fight against climate change, every company can and must contribute to finding solutions to change our production models. This is why we have decided to put our expertise in branding at the service of companies that are committed to the ecological transition.”