
Brand creation for a portfolio of German hotels
Reinventing the golden age of travel for a new brand of German hotels, thanks to custom storytelling, a bit of nostalgia and a touch of elegance.
Technology, changing consumer behaviours and deregulation are forcing hotels, restaurants, transport providers and tourist destinations to review their value proposition. We help them reinvent themselves and build resilient brands that withstand the test of time.
We have taken on hospitality projects in 10+ countries, with scopes ranging from hotel concept development to complete hotel chain rebranding
Our hotel projects have been featured in Louis Vuitton City Guides, Vanity Fair, Ideat, the Wall Street Journal, Condé Nast Traveler, Vogue, Le Figaro, Marie Claire and more
Our consultants regularly lecture at Ecole Hôtelière de Lausanne (EHL) and ESSEC (Master in Hospitality Management)
We published the Hotel Concept Handbook in collaboration with EHL and are long-time contributors for both hospitalitynet.org and L’Hôtellerie & Restauration
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